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It’s hard to believe that the world’s largest scuba diving training organization was dreamt up by two friends in Illinois over a bottle of Johnny Walker in 1966.
In 1966, John brought a bottle of Johnnie Walker Black Label and thirty dollars to Ralph’s Illinois apartment in Morton Grove. They decided it was time to start a scuba training organization. John insisted that the word “professional” be in the name of the company. Ralph wanted an “association of diving instructors.” After a few scotches, the acronym PADI was born: Professional Association of Diving Instructors |
The Underground Office
The goal: Give more people a chance to enjoy the underwater world by offering relevant, instructionally-valid scuba diving training to create confident scuba divers who dive regularly. |
A Torched Logo
When they were struggling for a logo design, John mentioned he wanted something classy like the National Geographic look. Years later in an interview, Ralph said that idea changed the way he was looking at this small two-man operation. At that moment, he could see a big vision for PADI. Ralph was responsible for putting together the first PADI Logos. After many long hours of working with stick-on letters, he inadvertently left out the word “Professional.” The documents went to print and were used for almost two years before enough people noticed the error. One of the original documents was missing the “e” in “Professional” and hangs in Founder’s Hall at the PADI Americas office in California. |
PADI GrowsIn the early years, PADI grew slowly. By the late 1960s, PADI had 400 members and it was still a struggling entity. John Cronin had been promoted to Sales Manager at U.S. Divers and had moved the family to Huntington Beach, California.
Cronin and Erickson hired Nick Icorn from U.S. Divers’ engineering team, who worked with Erickson to develop a modular training program for the PADI Open Water Diver course. It started to catch on. In the late 1970's and early 80's PADI began creating its own integrated, multi-media student and instructor educational materials for each course. This developoment spawned an incredible growth period for PADI and made it unique from other agencies. By the late 1980s PADI was the leading scuba diving training organization in the world. With so many new people introduced to the activity, PADI felt a responsibility to teach divers about their interactions with the underwater environment. PADI had worked very hard over the years to keep the scuba diving industry as free from legislation as possible. Cronin knew the organization had a responsibility to protect the marine environment or risk the government doing so. John Cronin said: Out of a true concern for the environment, the Project AWARE Foundation was formed. |
PADI Today
PADI has issued millions of scuba certifications worldwide. There are more than 5800 PADI Dive Shops and Resorts worldwide. With close to 400 employees in PADI corporate offices around the world, PADI works hard to be the best partner to its members and is committed to:
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